For Immediate Release                                                                                                           December 1, 2011

HALLELUJAH!  FLASH MOB TOPS 35 MILLION VIEWS

St. Catharines, ON – CHORUS NIAGARA, Niagara’s premier 100-voice ensemble, conducted by Artistic Director Robert Cooper, celebrates the one year anniversary of their YouTube sensation  Hallelujah! Flash Mob with a new record of 35 million views.  Produced by Alphabet Photography as a musical ‘thank you’ to clients, and filmed at the Welland Seaway Mall, the Chorus Niagara Flash mob continues to be viewed by people from around the world to great acclaim.

 

“It is a phenomenon that continues to amaze me”, says Artistic Director Robert Cooper. “That it has touched people with such immediacy and resonance brings a profound sense of pride to our continuing mission to engage our audiences wherever they may be.” Diana McAdorey, Managing Director for Chorus Niagara remarks that, ‘It is unfathomable that the one hundred singers of Chorus Niagara have reached into the homes of millions of people!  I still receive congratulatory emails from people around the world sharing that Chorus Niagara has touched their lives. ‘

Feedback continues to pour in from the 35,347,110 viewers from around the world.  “Even after a year, I find this so uplifting in a world of bad news.”, “Viewed this many times last year, this is still the best Alleluia Chorus.”, “It’s a beautiful video, makes my heart glow!.”,  “I love this, it stirs my heart to think about things bigger than me.”, “When you see this, you believe in humanity all over again.”, “ I come back to watch this whenever I feel sad.  It cheers me up every time.  Three cheers for our neighbors in the north.  It is inspiring.”, “Very, very beautiful.  I would like to see that in my country.”, “No matter what my day has in store, this always brings so much joy.  Thank you so much!”

Chorus Niagara is busy preparing for the Home for the Holidays concerts with the Niagara Symphony, taking place on December 10th and 11th at The Brock University Centre for the Arts.  Rounding out the season are No Mortal Business on Saturday March 3rd with the Orpheus Choir of Toronto, Beethoven’s Ninth Symphony with the Hamilton Philharmonic and The Bach Elgar Choir on May 26th and Deep in My Heart, June 2nd and 3rd.  Tickets are available from the Brock University Box Office in St. Catharines 905-688-5550 ext. 3257; toll free 1-866-617-3257; online www.arts.brocku.ca .  Media Contact Paul Price 905-227-2356 or mail to  paul.price@cogeco.ca.

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221 Glendale Avenue, P.O. Box 25019, St. Catharines, Ontario L2T 4C4    905-934-5575     www.chorusniagara.ca

“To entertain, educate and inspire through the performance of fine choral music”